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What if Innovation Requires Exercise?

What if curiosity is the most valuable muscle in the game of innovation?

Matthew Murrie
2 min readDec 9, 2021

Learn how to use Curiosity-Based Thinking to train your curiosity to work for you. What if working out your curiosity can help you innovate, create, and make better decisions 24/7?

What if great things come to those who take action?

How are you working out your curiosity?

Where are you going for your workouts?

How long and often are your workouts?

When are you working out your curiosity?

What’s your favorite curiosity exercise?

What if there were simple exercises you can do regularly to get you ready for great actions to come?

What if the schools, startups, corporations, and organizations of tomorrow don’t just have gyms for lifting weights, but gyms to exercise curiosity?

Wouldn’t you be curious what these curiosity gyms would look like and do? What if, instead of waiting, you create your own curiosity gym right now?

What is a book to be included, an image to be hung, and a song to be played in your curiosity gym?

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Matthew Murrie
Matthew Murrie

Written by Matthew Murrie

Author of The Book of What If…?, Founder of What If Curiosity, and Creator of Curiosity-Based Thinking and Curiosity-Based Learning, turning ideas into actions.

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